WHO IS THIS WORD NERD?
Versatility, flexibility, creative problem solving—
skills I've developed through 20+ years of research, writing and collaboration. Technical documents? I've written them. Emotive headlines targeting customers with big expectations? Yep. My work has influenced corporate decision makers, government officials, nonprofit donors, higher education administrators, college students, start-up investors and more, even a few brooding poets. Let's collaborate.
EDUCATION
Master of Fine Arts in Poetry
Virginia Tech
Master of Arts in English
University of New Mexico
Bachelor of Arts in English
University of Tennessee at Chattanooga
Professional Development
+ Leadership at Gulfstream
+ Emotional Intelligence (EQ) Workshop
+ Gulfstream Continuous Improvement Symposium
+ LinkedIn Learning: UX Writing Fundamentals
BOOKS
Ethel, 2021
Poetry and prose inspired by the night sky.
Semiperfect Press, 2018
Poems following the rise and fall of love and career for two professional wrestlers in the 1980s.
Calypso Editions, 2017
Poetry celebrating self-taught artists of the American South.
EXPERIENCE
Senior Copywriter
Print and digital advertising, email campaigns, web content, video scripts and magazine articles targeting Gulfstream's luxury consumers and aircraft operators.
+ User Experience (UX)
+ Brand Voice and Style
+ Editorial Review, Content Development and Style
+ Relationship Building: Legal, Engineering, Quality
+ Process Optimization
+ Translation Review
+ Database Design and Management
Freelance Writer
Business plans, presentations, web copy and SEO, licensing applications and messaging strategy for nonprofits, start-ups and municipalities.
Associate Lecturer
Project-based creative and professional writing courses for undergraduate students attending the University of Tennessee at Chattanooga.
+ ThinkAchieve Beyond the Classroom Grant
+ Research and Creative Activity Grant
+ Access and Diversity Professional Development Grant
+ Faculty Development Grant
+ Faculty Achievement Award
+ Internship Coordinator
+ Meacham Writers' Conference Assistant Director
+ Technology, Web and Social Media Coordinator
+ 2013 and 2016 Lecturer of the Year
Program Director
Grant writing, curriculum development, board presentations, social media, web writing and design, and staff hiring, training and management for Story Creators and Artbotics programs serving public school children in grades K-8.
+ Front Porch Alliance Grant
+ Lillian L. Colby Charitable Foundation Grant
+ Spotlight Shows Grant
+ Tennessee Valley Authority Funding
+ H*Art Gallery Partnership
+ READ 20 Partnership
Proposal Specialist
Design-build construction proposals, progress reports and presentations submitted to the U.S. State Department and CCE, Inc. partners.
Copywriter
Press releases, product brochures, print and digital advertising, magazine content, newsletters, web copy and white papers targeting Astec, Inc.'s heavy-equipment operators.
+ Magazine Copyeditor
+ Print Advertising Manager
Copywriter
Press releases, print advertising, newsletters, dealer communications and trade show materials for American Bicycle Group's four bicycle brands: Litespeed, Merlin Metalworks, Tomac, and Quintana Roo.
RECENT BYLINES
Fire and Ice
Nonstop Magazine, Issue 20, 2024
Deep in the frozen wilderness of Denali, Sheldon Chalet combines luxury with the adventurous spirit of Alaska’s legendary bush pilot Don Sheldon.
Points of Connection
Nonstop Magazine, Issue 20, 2024
This Mexicali-based team prioritizes communication as they fabricate the wiring systems powering our next-generation avionics.
Grand Touring Machine
Nonstop Magazine, Issue 19, 2023
The ARCH KRGT-1 delivers a rare combination of elegant artistry and a powerful riding experience.
Nonstop Magazine, Issue 19, 2023
Liz Ferguson uses sound research to help monitor and preserve aquatic life around the world.
At the Controls
Nonstop Magazine, Issue 19, 2023
Behind the scenes with Gulfstream pilots on the leading edge of innovation.
Gateway to the Past
Nonstop Magazine, Issue 18, 2022
Ancient marvels meet eco-luxury at Habitas AlUla.
Operation IceBridge
Nonstop Magazine, Issue 18, 2022
How the GV helped NASA collect critical data at Earth’s poles.
Anytime, Anywhere
Nonstop Magazine, Issue 18, 2022
Gulfstream FAST Support delivers exceptional service with speed and precision.
APPS
Adobe
InDesign, Illustrator, Acrobat Pro, Dreamweaver, Audition, Workfront
Drive, Meet, Chat, Docs, Sheets, Slides
Microsoft Office/365
Outlook, OneDrive, OneNote, Teams, Word, Excel, PowerPoint
Content Mangement Systems (CMS)
Wordpress, Drupal, OU Campus, Wix, Squarespace
Additional SaaS
Canva, Mailchimp, Figma, Zoom, Dropbox
SKILLS
Leadership
+ Cross-functional relationship building
+ Collaboration
+ Employee training
+ Student and intern mentoring
+ Emotional intelligence (EQ)
+ Knowledge base creation and management
Project Management
+ Workflow development
+ Task list optimization
+ Process management
+ Project prioritization
Strategy
+ Creative problem solving
+ Multichannel campaign planning
+ Strategic thinking
+ Insights-driven marketing
+ Messaging strategy
Writing
+ Brand storytelling
+ Copywriting
+ Content marketing
+ Copyediting
+ Creative writing: poetry, fiction and creative nonfiction
+ Travel journalism
+ Editorial Style
+ Research
+ Video scriptwriting
+ Campaign concept, development and presentation
+ Digital marketing
+ Search engine optimization (SEO)
+ User experience (UX)
+ Customer communications
+ Instructional design
+ Curriculum development
+ Nonprofit programming
+ Proposal development